OBStraight-talking coaching for people getting into the gym — not out of it.
Answer a few honest questions about your goals, your week, and where you're starting from. We'll match you to a plan that actually fits — or get you straight through to Oliver if your situation needs a closer look.
Take the quiz
Two minutes, six questions — about where you're at, what you want, and how your week actually looks.
Get matched
Straight onto a starting plan that fits you, or a direct line to Oliver if your situation needs more than a basic plan.
Get moving
A clear workout and meal plan you can actually follow — or 1:1 coaching that adapts as you go.
Good coaching is a two-way deal — and one side of it is on you.
Before you spend a penny, here's exactly what you can count on from me, and the part that's down to you.
No hidden prices. No surprises.
You'll know exactly what everything costs before you spend a second on the quiz. Pick what fits — or come try a session for free first.
Free session
£0
your first session, in person
A real training session with Oliver. No cost, no catch, no awkward sales pitch — see if it fits before you spend a penny.
- ✓A full 1-to-1 training session
- ✓West Midlands, in person
- ✓Zero commitment after
Starter bundle
£49.99
one-time — no subscription
A workout plan and meal plan matched to your goal from your quiz answers. No subscriptions, no faff — just a solid starting point.
- ✓Calories and macros worked out for you
- ✓A plan that fits the days you've actually got
- ✓In your inbox and in the app — log every workout
- ✓Optional refresh every few months
1:1 coaching
£149.99
£99.99
per month — founding rate, locked in
For anyone with an injury, a condition, more experience, or just more going on — a plan built around you, with direct support from Oliver. The first 5 founding clients lock in £99.99/mo for as long as they stay.
- ✓Founding £99.99 rate locked in for as long as you stay
- ✓Two 1-to-1 sessions a month at Fitness Worx, Coventry — or your gym, for just the fuel
- ✓Frequent check-ins on your progress
- ✓Meal plan reviewed and updated weekly
- ✓Workouts adjusted as you progress
- ✓Your plan and workout log in the app
That's the lot. No upsells hiding behind the quiz — what you see here is what things cost.
Your plan. In your pocket.
Most personal trainers hand you a PDF, or a plan scribbled in your notes app, and hope you stick to it. Buy a starter bundle or join 1:1 coaching here and your plan doesn't just land in your inbox — it goes straight into the OBcoaching app on your phone, with a workout logger built for the gym floor.
What it does for you
No more guessing what you lifted last week or scrolling through emails mid-session. Your plan, your numbers and your progress are one tap away — so you walk in knowing exactly what to do and what to beat.
What it does for your coaching
If you're a 1:1 client, I see what you actually logged — every set, every session, every check-in. That means your plan gets adjusted on real numbers, not on how you think the week went. Most personal trainers don't have an app at all. Mine comes with every plan.
Your plan, always on you
Every workout and meal plan you've bought sits in the app, laid out session by session — no digging through emails at the gym.
Log every set
Tap in your weight and reps as you go. Next time you do that session, the app shows you what you lifted last time so you know what to beat.
See it adding up
Best lifts, sessions done, and your full history in one place — proof you're moving, week on week.
No download, no password
It's a web app: open obcoaching.co.uk/app on your phone, add it to your home screen, and log in with a code we email you.
I take my own training as seriously as I'll take yours.
I'm Oliver Blackwell — a personal trainer based in the West Midlands, and the person you'll actually be working with, not a brand behind a logo. Most of the people I want to help aren't chasing the stage. They're just getting started, getting back into it, or trying to make the gym make sense for the first time — and that's exactly who OBcoaching is built for.
Late last year I competed in a natural bodybuilding show — not because that's the kind of coaching I do, but because I think you should be able to trust that the person guiding you holds themselves to the same standard they're asking of you. No fads, no nonsense — just someone who's been through the process and can walk you through yours.
Find your starting pointGrab the free guide — 5 things that actually work.
No fads, no gimmicks. The same no-nonsense principles I coach my clients on, sent straight to your inbox.